ÚNICA Creative is a boutique influencer marketing agency building creator programs that drive meaningful growth.
We develop thoughtful creator strategies that build brand relevance, strengthen community, and drive measurable results.
WHAT WE DO
-
Build relationships with the creators who should already know your brand.
From creator sourcing and outreach to gifting coordination and relationship building, we develop intentional seeding programs designed to grow awareness, advocacy, and long-term creator affinity.
-
Creator partnerships built around strategy, not just reach.
From sourcing and rate negotiation to contracts, creative briefs, content approvals, usage rights, and reporting, we manage every step of your paid creator campaigns from idea to execution.
-
Turn creators into a sales channel you can measure.
We build and manage affiliate programs across TikTok Shop, ShopMy, LTK, and other platforms, identifying the creators and content that can move from awareness to conversion.
-
Reach U.S. Hispanic audiences with strategy rooted in cultural understanding.
From strategy and creator selection to messaging and execution, we help brands navigate the nuances of reaching this audience.
Whether leading the full program or supporting your existing team, we bring the cultural context needed to make the work feel relevant and credible.
Founded with a distinct point of view.
ÚNICA Creative was founded by Cristina Vintimilla, an influencer marketing leader with 10+ years of experience building creator programs across agency, startup, and in-house teams.
After leading influencer strategy for brands including Seed and Nécessaire, Cristina launched ÚNICA to bring a more thoughtful, strategic point of view to creator marketing.